Home sellers in Ladera Heights. Sellers want the highest profit in the shortest period of time. Are you prepared to stage your home? The three basic rules are clean, clutter-free and color. Are you thinking of listings high and letting the market catch-up to your asking price? Is it important what the house across the street sold for? Will everyone LOVE your home? 15 facts to ensure a successful & profitable transaction. Ladera Heights Home Sellers 15 Home Selling Facts.